Top Health and Fitness Apps Performance in Croatia, Q2 2025

In the second quarter of 2025, Croatia's health and fitness app market saw varying trends across the top five applications on a unified platform. The data, sourced from Sensor Tower, provides a detailed overview of downloads, revenue, and active user trends.

Step Counter - Pedometer by Hitchhike Tech maintained a consistent weekly downloads rate, with figures fluctuating between 1.1K and 2.8K. Active users showed a gradual decline from 10.7K to 7.5K over the quarter.

MyFitnessPal: Calorie Counter experienced a steady revenue stream, peaking at approximately $4K in early June. Downloads saw a downward trend, starting at 2.3K and dipping to around 1K by the end of June, while active users decreased from 17.2K to 15.2K.

Calorie Counter・Planner・DietAI from Social Tech Inc. had a modest revenue, starting at $600 and declining to $347 by the end of the quarter. Downloads fell from 2.6K to just over 500, and active users decreased from 2.7K to 1.2K.

The Blood Pressure app saw its downloads peak at nearly 2K in mid-May, though by the end of June, downloads had decreased to 385. Active users saw a notable peak, reaching 10K in mid-May before declining to 6.2K.

Strava: Run, Bike, Hike recorded a rise in revenue, peaking at $4.2K in late June. Downloads remained stable, ranging from 848 to 1.2K. Active users experienced a significant increase, peaking at 36.2K in late April before settling at 29.5K.

For more detailed insights and data, visit Sensor Tower's platform.